Tuesday, August 05, 2008

Red Bull and risk taking

Red Bull and other 'energy' drinks are popular among younger people who often use them so they can stay up late and carry on partying. Previous research has concentrated on the potential cardiovascular risks of consuming large amounts of caffeine but a new study of 795 undergraduate students by researchers at the University at Buffalo's Research Institute on Addictions has found a link between energy drink consumption and risk-taking. 39% of the sample reported consuming at least one energy drink in the previous month. Men (46%) were more likely than women (31%) and Whites (40%) more likely than Blacks (25%) to consume the drinks. Those who drank energy drinks more than six times a month were three times more likely to have smoked cigarettes, abused prescription drugs and been in a serious fight in the year prior to the study. They were twice as likely to drink alcohol, have alcohol-related problems and use marijuana and were more likely to engage in other forms of risk-taking such as unsafe sex, not using a seatbelt, participating in extreme sports or doing something dangerous on a dare.

You can read more about this research at


1 comment:

Anonymous said...

Those are very interesting statistics. I would say energy drinks are a good thing then, risk taking is good! Have you heard of 6 Hour Power?

6 Hour Power is an energy shot that tastes good (doesn't have that disgusting medicinal aftertaste), gives you extreme energy, enhances concentration, and improves performance; did I mention there's no crash?!

Most people are worried about their health when it comes to energy drinks, but this one is perfectly safe and is also sugar free.

6 Hour Power comes in 5 outstanding flavors, check `em out @: http://www.6hrpower.com/

I work with them and whenever I need a little pick me up, 6 Hour Power Energy Shot definitely does the trick, lemon-lime is my fav!

I hope I didn’t overstep my bounds by posting on your blog. If you have any questions or want more info feel free to shoot me an email. I would love to know what you think of the energy shot!

Elle Davis
Brand Ambassador